FAQ

What does the name Noosh mean?

Noosh is an Armenian word meaning “almond.” In some languages Noosh means "sweet, lovely, and attractive." We like our own definition of Noosh that simply means, “Delicious, healthy almond products for families."

Where can I purchase Noosh Almond Butters, Oils and Protein?

Currently, Noosh can purchased here on our website or on Amazon.com. As we build this brand and secure warehouse club and grocery retail accounts, we will provide a search tool on our site for additional locations to purchase Noosh products.

How should I store Noosh Almond Butter?

Noosh Almond Butter is shelf stable when unopened. However, in order to extend product freshness, refrigeration of Noosh is recommended after opening. 

Why is there less oil separation with Noosh?

All almond butters have some level of oil separation. However, our competitors' almond butters have as much as 30% oil separation. Our proprietary process means there’s only single-digit oil separation in all Noosh Almond Butters. However, knead and squeeze thoroughly as normal settling occurs.

What is the shelf life of Noosh Almond Butters?

Noosh has a shelf life of nine months when sealed on the shelf from the date of manufacture. Once opened, we recommend storing in the refrigerator and consuming within six months.

What are the nutritional facts and ingredients of Noosh Almond Butter?

The nutritional panel of each of our products can be found in the shop images for each product.

Are Noosh Almond Butters peanut-free?

Noosh Almond Butters do not contain peanuts and are made in a peanut-free facility.

Are almonds used in Noosh pasteurized?

Yes, they are. Noosh only uses premium, whole California-grown almonds. In fact, all almonds produced in California and sold in the United States are required to be pasteurized prior to sale. Our almonds are pasteurized only with steam and without the use of any chemicals.

Why is Noosh healthier than most almond butters?

We use only premium, whole California-grown almonds. All Noosh nut butters have DHA Omega-3 and oat bran added for nutritional benefits. Noosh contains NO palm oil.

Does Noosh contain palm oil?

Absolutely not. Palm oil, also known as palm fruit oil, is used in our competitors’ almond butter and other nut butters as a stabilizer to prevent the oil from separating and settling at the top of the jar.

What effect does palm oil production have on the environment?

There are several ethical issues regarding palm oil’s production effect on the environment, wildlife, and communities. With increasing production demands for palm oil, deforestation of land in Southest Asia, Indonesia, and Malaysia used for palm oil production has had reduced forests about half of what they were 30 years ago. The destruction of native landscapes causes changes in the ecosystem and threatens the health of diversity of wildlife.

Why does Noosh call some of its products Keto Friendly? 

A range of different macronutrient profiles can help an individual achieve ketosis. In general, the macronutrient profile of a ketogenic food will have 60-75% of calories from fat (or even more); 10-30% of calories from protein; and 5-10% of calories from carbs (1-4). In our NOOSH Keto + MCT Oil Almond Butter, 80% of the calories are from fat including medium chain triglyceride, 12% of the calories are from protein, 3% of the calories are from dietary fiber and 4% of the calories are from sugars, including those naturally occurring in the almond. The higher amount of ketogenic fat combined with the lower level of protein in NOOSH Keto + MCT Oil can be advantageous for maintaining ketosis due to stimulation of glucose uptake which reduces blood glucose levels (5-6). Whatever your fitness goals, NOOSH recommends that you consult with a physician before beginning and while consuming a ketogenic diet to make sure it is right for you.

 The references for the above copy are as follows:

  1. Brouns (2018) Overweight and diabetes prevention: is a low-carbohydrate–high-fat diet recommendable?  European Journal of Nutrition (Published online - 14 March 2018)
  2. Bueno et al (2013) Very-low carbohydrate ketogenic diet v. low-fat diet for long-term weight loss: a meta-analysis of randomized controlled trials. Br J Nutr, 110(7), 1178-1187.
  3. Freeman et al (2007) The ketogenic diet one decade later, Pediatrics, 119(3) 535-543.
  4. Martin-McGill et al (2018) The Modified Ketogenic Diet in Adults with Glioblastoma: An Evaluation of Feasibility and Deliverability within the National Health Service, Nutrition and Cancer, DOI:10.1080/01635581.2018.1460677
  5. Boison (2018) New insights into the mechanisms of the ketogenic diet, Current Opinions in Neurology. 30(2), 187 -192. (www.co-neurology.com)
  6. Laeger et al (2014) FGF21 is an endocrine signal of protein restriction. J Clin Invest 124, 3913 – 3922.

Is a ketogenic diet safe or effective?

Noosh makes no judgment as to the safety or effectiveness of a ketogenic diet per se for any individual. Noosh provides a safe food product consistent with Good Manufacturing Practices as regulated by the FDA which is consistent with the parameters of a ketogenic diet as referenced.  Noosh recommends that our customers consult with a physician before beginning and while consuming a ketogenic diet to make sure it is right for you.

Why is there oat in some Noosh products?

 The content of dietary fiber is a significant advantage of all of our products formulated with almonds.  However, Noosh takes the additional step of fortifying its products with gluten free high beta-glucan oat bran to help improve dietary fiber content, a nutrient which is significantly under-consumed by the US population relative to the recommended levels from the Institute of Medicine.

What is Noosh's refund policy?

We offer product refunds if the wrong item was shipped. Please notify us by email at wholesale@nooshbrands.com or by phone at 805.522.5744 if you experience an issue. Please provide your name, address, and phone number.

Do you ship to APO and FPO military addresses?

Yes, we happily ship to all APO and FPO military addresses using domestic United States Postal Service (USPS) shipping.

Can I purchase Noosh in a traditional jar?

Noosh almond butters are sold in single serves packets and some of our flavors are sold in 8-oz and 4-oz squeezable packs. Our unique, almond-shaped squeezable packs make squeezing Noosh Almond Butter in to smoothies, baking, on toast, in sandwiches, or as a topper on your favorite dessert.